Guide Women’s Intimate Apparel and Lingerie

A Guide to Finding Tasteful Lingerie (Online) Somewhat Modestly Presented . . . for everyone else. This guide split off from the guide on www.virtuousweddings.com in May, 2020. It’s still in early development but you’re welcome to use what’s here. Just be advised that the language may still imply that you are a bride or gift buyer, and that some of the links are very old (things may have changed drastically!).

If you’re new here, read How This Works below (just click on it and the details will show up). If you’re only after romantic lingerie click on that heading for a shorter guide.

Disclosure: This post or page includes one or more affiliate links. This means that, at no additional cost to you, I may get a commission on sales or other actions.

How This Works

Please note that I can’t keep this guide completely up-to-date. If, in browsing, you see anything you think needs to be updated immediately, please let me know.

The Safety Rating

Stars indicate my “safety” rating. This refers to how “modestly presented” the lingerie is.

  • * Typical
  • ** Typical, but on the conservative side.
  • ***In between.
  • ****Live models but amply covered.
  • *****No live models.

I don’t link to sites that I would give a negative number rating. I only link to sites I would give a 0 rating if I link to a specific category within the site that has a higher rating. This will be indicated in the notes. Rating is for the site as a whole unless otherwise noted. Many entries do include notes. Please note that websites may change at any time and, of course, they are not going to inform me when they do!

The Heart Rating

What are the ♥ ♥ ♥ ♥ ♥ for? I’m assuming brides shopping primarily for long underwear.

Right? So that’s what the heart rating is for. While I do include sites that offer very basic, practical sleepwear and undergarments for trousseau shoppers in the larger guide, that’s not the primary purpose of this guide. Hearts indicate how “bride-ish” or “honeymoonish” the offerings are, primarily in terms of sleepwear but also considering undergarments and loungewear. The hearts may refer to the entire site or to only a few products, and sometimes the notes will indicate this.

When rating, I look for things that are luxurious, sweet, delicate, feminine (lace, ruffles, etc.), romantic, and sexy (and tasteful). More hearts indicates offerings toward the latter end of the list. Undergarments and loungewear automatically get lower ratings than sleepwear. Ratings are subjective ~ just use them as a general guide.

Abbreviations

Size abbreviations I use:

  • M= Misses’
  • P= Petites
  • W= Women’s (plus)
  • J =Juniors
  • T= Tall
  • XS through XL is usually Misses’
  • XL + is usually equal to Women’s
  • RTW= Ready to wear (stores are ready-to-wear unless noted otherwise).
  • MTO= Made to order
Romantic Lingerie Only

Ooops! You caught me nearly empty-handed! Actually, I’m in the process of updating this page and that’s a slow process (lot’s of browsing and evaluating!). For now, scroll through the old stuff looking for hearts. The more the merrier. Please keep in mind that some entries haven’t been updated in YEARS so your results may be very different from mine.

Honoring Intimates 

  • Designed for Christians ~ all lingerie is displayed on mannequins!
  • Ratings: ***** ♥ ♥♥♥♥
  • Sizes Offered: Size 2 through size 20.
  • Last Updated: May 2, 1018

The Unsorted Stuff

I am in the process of updating. During this slooooowwwww process, all the old stuff that I haven’t updated yet is stashed below for your use.

~ A ~

Appleseeds

  • Sleepwear and robes.
  • Ratings: ****
  • Sizes Offered: M, P, W
  • Last Updated: April 9, 2014

April Cornell

  • Feminine nightgowns, pjs, slips.
  • Ratings: ****♥♥♥
  • Sizes Offered: M, W
  • Last Updated: April 9, 2014

~ B ~

Bedford Fair – Quality Women’s Clothing and Shoes

  • Bras, panties, slips, camisoles, sleepwear, loungewear, robes. Also has socks.
  • Ratings: ** ♥
  • Sizes Offered: M, W
  • Last Updated: Unknown

Blair

Brook’s Brothers

  • Pajamas and robes.
  • Ratings: **** ♥
  • Sizes Offered: Unknown
  • Last Updated: Unknown

~ C ~

Cabela’s

  • Sleepwear and baselayer
  • Ratings: ****
  • Sizes Offered: M ~ Maybe others? Saw a T.
  • Last Updated:  Unknown

Campmoor

  • Baselayer
  • Ratings: ****
  • Sizes Offered: Varies ~ mostly M but some W.
  • Last Updated:Unknown

Coldwater Creek

  • Tanks and shells in the Tops and Tees category.
  • Ratings: *****
  • Sizes Offered: M, P, W
  • Last Updated: Unknown

~ D ~

Diviine ModesTee

  • Camisoles and layering tees. 
  • Ratings: *****†
  • Sizes Offered: XS-XL, sometimes higher
  • Notes: †Homepage and swimwear are *
  • Last Updated: Unknown

DownEast Basics

  • Tees and Camis
  • Ratings: *****
  • Sizes Offered: XS-XL
  •  Last Updated: Unknown

~ E ~

Eddie Bauer

  • Long underwear, Tees and tanks Also has socks and tights (with a lovely 5 stars for the tights)
  • Ratings: ****
  • Sizes Offered: M, some P and T
  • Last Updated: Unknown

Essential Apparel

  • Bras (see note below), panties (the rating is for all but the thongs/ g-strings–shop by style), sleepwear (** with a few exceptions), long underwear. Also has socks/hosiery (not rated).
  • Ratings: † ♥ ♥ ♥ ♥ ♥
  • Sizes Offered: Unknown
  • Last Updated:Unknown
  • Notes: † Bras did not quite get a * due a few 0 photos. See note above on panties.

~ G ~

GAP

  • Bras, panties, sleepwear. Also has tights and leggings.
  • Ratings: * ♥ ♥ ♥
  • Sizes Offered: M
  • Last Updated: November 30, 2014

Garnet Hill

Graceful Threads

  • MTO slips, blouseslips, bloomers, nightgowns (under “women”). Also has a few RTW items.
  • Ratings: *****
  • Sizes Offered: M, P
  • Last Updated: Unknown

~ H ~

Hanna Andersson

  • Organic cotton knit long johns, short johns, and nightgowns. Also sells tights.
  • Ratings: *****
  • Sizes Offered: XS-XL
  • Last Updated: April 9, 2014

Honoring Intimates 

  • Designed for Christians ~ all lingerie is displayed on mannequins!
  • Ratings: ***** ♥ ♥♥♥♥
  • Sizes Offered: Size 2 through size 20.
  • Last Updated: May 2, 1018

~ J ~

J.Jill

  • Camisoles and tanks. Sleepwear and robes.
  • Ratings: ***
  • Sizes Offered: M, P, W
  • Last Updated: Unknown

Janice’s

  • Natural Comfort Collection Cotton or silk bras, underwear, robes, sleepwear, camisoles.
  • Ratings: **
  • Sizes Offered: Varies
  • Last Updated: Unknown

JCPenny

  • Bras, panties, and lingerie. Sleepwear (including chemises and babydolls). Camisoles, tanks, slips. Leggings. Also sells socks and hosiery (not rated).
  • Ratings: * † ♥ ♥ ♥ ♥ ♥
  • Sizes Offered: M, W, P, J
  • Last Updated: November 30, 2014
  • Notes: † Bras ~ if you shop by style and avoid “corsets and bustiers” and “bra accessories.” Panties ~ If you shop by style and avoid “thong and G-string.” You get what you shop for, basically. Excludes “sexy lingerie” category (it’s about a “0”).  “Matching bras and panties” overlaps with “0” categories. Excludes “chemises and babydolls” (not bad but not quite “*” either).

~ K ~

Kate’s Camisoles

  • Camisoles
  • Ratings: *****
  • Sizes Offered: Varies
  • Last Updated: April 9, 2014

Katie’s Mercantile

  • Ready-made (?) slips, petticoats, bloomers, nightgowns.
  • Ratings: ****
  • Sizes Offered: XS-3X
  • Last Updated: April 9, 2014

~ L ~

Lilies of the Field

  • MTO Nightgowns, slips, bloomers, camisole.
  • Ratings:*****♥ ♥
  • Sizes Offered: S-XL
  • Last Updated:Unknown

LLBean

~ M ~

Molly’s Modest Clothing

  • Cropped camisoles, layering tees.
  • Ratings:**
  • Sizes Offered: XS-3XL
  • Last Updated: April 9, 2014

~ N ~

National

  • Bras, panties, camisoles, slips, thermal underwear, gowns, pajamas, robes, loungewear. Also sells hosiery (not rated).
  • Ratings: **♥
  • Sizes Offered: M, W
  • Last Updated: Unknown

New Creation Women’s Apparel

  • Half slips (long), nightgown
  • Ratings: *****
  • Sizes Offered: Varies
  • Last Updated: Unknown

Norm Thompson

  • Camisoles, sleepwear, robes.
  • Ratings: ***♥ ♥
  • Sizes Offered: M, P, W
  • Last Updated: Unknown

Northstyle

  • Sleep and lounge
  • Ratings: ****†♥ ♥
  • Sizes Offered: M, W
  • Last Updated: Unknown
  • Notes: † Almost 5.

~ O ~

Old Navy

  • Lounge and Sleep Camis and Tanks
  • Ratings: *** †
  • Sizes Offered: M, some MP, MT. W ††
  • Last Updated: Unknown
  • Notes: † Sleepwear is *****. †† Much more limited selection in plus sizes.

Old Pueblo Traders

  • Bras, panties, slips, robes, sleepwear, camisoles, loungewear. Also has hosiery and socks (not rated).
  • Ratings: ** ♥ ♥ ♥
  • Sizes Offered: M, W, some MP, MT, WP
  • Last Updated: Unknown

OneStopPlus

  • Bras, panties, gowns, teddies, chemises, robes, pajamas, loungewear, slips, camisoles, long underwear., hosiery and socks.
  • Ratings: *†♥ ♥ ♥ ♥ ♥
  • Sizes Offered: W
  • Last Updated: November 30, 2014
  • Notes: † Includes “sexy lingerie” category but excludes “ultra sexy.” Most higher than one star.

Orvis

  • Underwear, tanks, sleepwear.
  • Ratings: **** ♥†
  • Sizes Offered: XS-XL M and P
  • Last Updated: Unknown
  • Notes: † If you count the “soft knit” gowns

~ P ~

Purely Modest

  • MTO nightgowns
  • Ratings: *****
  • Sizes Offered: XS-XL
  • Last Updated: Unknown

~ R ~

Ringger Clothing

  • MTO slips, petticoats, nightgowns
  • Ratings: ****
  • Sizes Offered: S-1X
  • Last Updated: Unknown

~ S ~

Shade Clothing

Soft Surroundings

  • Luxurious sleepwear and robes
  • Ratings:***♥ ♥ ♥ ♥
  • Sizes Offered: M, P, T, W
  • Last Updated: Unknown

~ T ~

Tall Women’s Clothes

  • Sleepwear (pants and pj’s)
  • Ratings:  *** ♥
  • Sizes Offered:  T
  • Last Updated: Unknown

Taylor’s Scarlet Thread

  • Cotton nightgowns (some of them embroidered).
  • Ratings: *****♥ ♥
  • Sizes Offered:
  • Last Updated: Unknown

The King’s Daughters

  • Pettiblouses, pantaloons, petticoats, slips, old-fashioned nightgowns. Also has socks and tights. Also has a RTW section.
  • Ratings: *****
  • Sizes Offered: M (but can often make W as well)
  • Last Updated: Unknown

TravelSmith

  • A small selection of undergarments.
  • Ratings: **
  • Sizes Offered: M
  • Last Updated: Unknown

~ U-V ~

Vermont Country Store

  • Bras. camis, undershirts, long underwear, panties, slips, socks/hosiery, gowns (lots), pj’s, robes,
  • Ratings: **♥ ♥ ♥ ♥
  • Sizes Offered: M, W
  • Last Updated: Unknown

~ W ~

Willow Ridge

  • Bras, panties, slips, sleepwear, robes, loungewear.
  • Ratings: ** ♥ ♥
  • Sizes Offered: M, W
  • Last Updated: Unknown

Woman Within

  • Lingerie (bras, panties, thermal knits, slips, camis). Sleepwear (pj’s, gowns, robes, sleepshirts).
  • Ratings: *† ♥ ♥ ♥ ♥ ♥
  • Sizes Offered: W
  • Last Updated: November 30, 2014
  • Notes: † Almost all better than that.

Works of the Heart

  • Nightgowns, pantaloons, slips, camisoles.
  • Ratings: *****♥†
  • Sizes Offered: XS-XXL
  • Last Updated: Unknwon
  • Notes: † One nightgown has optional lace “for a pretty touch.”